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Product Details:
Publisher: Harvard Business Press; 1 edition (December 1, 2005)
Language: English
ISBN-10: 1591397588
ISBN-13: 978-1591397588
Product Dimensions:
9.4 x 6.2 x 1.2 inches
Shipping Weight: 1.2 pounds (View shipping rates and policies)
To commit Editorial Reviews About the Editor by burying the holder 10 rules in a small final chapter Govindarajan and Trimble, the first deadly sin of business writing: ambiguity 12 keys to higher consciousness hotfile. Forgetting, borrowing and learning: Prior to the readers to think there are only three basic principles for the management of innovative projects in established companies will be awarded 12 keys to higher consciousness hotfile. The chroniclers of Fast Company, a leading position in the School of Business at Dartmouth Institute co-founded argue that most companies do not know how to promote an environment truly experimental. The assessment of the new company ("Newco") by the standards of business performance basis ("Coreco") is not to inspire change, hence the need to forget. NewCo must borrow selectively Coreco but to win with the best resources to meet the necessary base for success, and must learn from experience, rather than blind adherence to their original plans. Govindarajan and Trimble's use of case studies from four sectors, including manufacturing and online media. The examples given of numerous characters, the ideas in order to reduce clear bullet points, their points effectively, but agreed to wait for some readers impatient rules, imagine growing supplements. (1 December) Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
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